Locker Room

September 1, 2020

https://joinlockerroom.com

Focused on crafting an intuitive onboarding process prioritizing community building and group creation.

Redesigned Locker Room's visual identity and messaging, emphasizing a welcoming and passionate sports atmosphere.

Adapted the design system to ensure seamless scaling across diverse mobile devices.

Implemented the Discovery and Onboarding sections to boost user retention and engagement.

Employed A/B testing and Figma prototyping to drive data-informed design decisions in collaboration with stakeholders.