Designed core concepts including entities, reverse ETL, and data automation, significantly streamlining platform workflows.

Created user-centric designs aligned with industry-leading standards established by Google, Apple, and Atlassian, bolstering the product's usability and visual appeal.

Streamlined complex data management tasks, lowering the barrier to entry for non-technical team members.

Prioritized designs suitable for business users from sales, marketing, and customer success in addition to data analysts.

Advocated for expanding the platform's integration library to broaden its use cases and impact.